Are you a small business looking to get your name out to new clients? Do you need to find new leads or new customers? Are you showing up on the third page of Google? Did you just start a business and don't know where to begin?
We Can Help.
Locally Owned & Operated
Don't trust your business to a company that lives in a different state, or even a different country. We know the value of local companies and are dedicated to seeing you grow.
Proven Lead Generation
Our practices have proven themselves time and time again. Our clients always get more leads when they partner with us.
Dedicated Customer Service
Our clients are our passion. Because we are local, we are able to meet with you face to face to discuss marketing strategy that will match your brand and budget.
What is Digital Marketing?
Digital Marketing, or Online Marketing, is the process of using unpaid and paid online resources to promote a company, organization, or idea.
Put simply, in this online world, digital marketing is how you introduce yourself to new customers. This is the modern business card.
Why should I think about Digital Marketing?
The world is online. Instead of a handshake, the first introduction is often a website or an ad.
Companies and organizations with successful digital marketing efforts will reap the benefits of brand recognition, increased lead volume, and a steady increase of sales.
Should I Hire a Digital Marketing Company?
To be honest, you can probably do everything a Digital Marketing Company does on your own – similar to how you can probably plumb in a sink on your own. Yes, you can do it… but do you have the time, energy, and money to invest in doing it well?
It takes time to learn these skills – and it isn’t a “Set it and Forget It” skillset- web design and online marketing needs to be continuously updated and tracked. This takes time, time that COULD be spent talking to future customers, completing jobs, or spending time with family. This is where hiring a team of experts who can focus solely on your digital marketing projects is very useful.
What Makes Cultivate Different?
Our heart and passion is in seeing small businesses and organizations grow. We provide a free evaluation and marketing plan – including everything you would need to do it on your own. If you choose to take the information and strike out alone – we get it! More power to you!
However, if you are looking for a partner that can manage your online presence with the same care and attention that you would – a partner that is just as invested in your success – we are your go-to team.
Digital Marketing Services
Digital Marketing, or Online Marketing, is the process of using unpaid and paid online resources to promote a company, organization, or idea. Successful Marketing Plans tend to include a variety of strategies, each building off the other to create a comprehensive and trustworthy online presence.
Click through the tabs below to get a quick idea on the digital strategies we offer and what they mean:
Web Design and Web Development - from the Experts.
Your website. This is the “base camp” for your internet presence. We cannot emphasize enough how important your website is. You can have the best ads in the entire world, but if your website is confusing and hard to follow, you are losing customers. Quality web development and web design will go a long way towards reaching new customers. If you learn nothing else from us, please take away how important it is to have a GOOD website.
How we can help:
- Website Layout Design
- Domain Purchasing and Hosting Services
- User Tracking and Reports
- Multi-Page Creation
- Image Optimization
- On-Page Search Engine Optimization (SEO)
- Landing Page Optimization
- Content Creation
Do I need this?
We would recommend these services for:
- New businesses that need a website
- Existing businesses that have not yet built a website or want a website refresh
- Business that have websites, but notice a lack of engagement in the website or want to see more leads come in through their site
Quality Content Built to Drive Results.
The look of the website is important, but what does your website say? It is important to become the authority in your area of expertise. Good content will drive more traffic to your website and turn more visitors into customers. Clients are looking to make sure you are trustworthy and knowledgeable.
How we can help:
- Copywriting
- Home Page Optimization
- Image Optimization
- On-Page Search Engine Optimization (SEO)*
- Content Creation
Do I need this?
We would recommend these services for:
- Businesses that have a website and are looking to improve their content
- Businesses that have a website and are not ranking on major search engines
*Please note, when we build websites optimized content is included in the build. We also offer all of these services apart from building a new website.
Deliver New Leads by Reaching That Top Spot on Google!
Oftentimes, we are asked “What does Search Engine Optimization Mean?” and “Do I need to worry about Search Engine Optimization?” Please allow us to answer these questions for you:
What is Search Engine Optimization?
Put simply, the goal of Search Engine Optimization (SEO) is having a website that appears in the top searches of Google, Yahoo, Bing and other major Search Engines. You do this by optimizing your website to fit the parameters these search engines are looking for. This is achieved through strategic websites, and off-page SEO Link Development.
Do I need to worry about Search Engine Optimization?
Yes! Allow us to use an example. Say you are a paving company in Vancouver, Washington, but you do not currently have a website OR you do have a website but it does not show up on the first page of Google. Say Google receives 1,000 searches a day for “Portland Dog Groomer”. The top result on Google will typically receive about 70% of the search traffic – or about 800 clicks. If even 10% of those clicks turn into leads that is 80 more leads than if they were not listed in the top spot on Google. Regardless, you want to be in the top 5 search results on Google to optimize your lead volume from Search Engines.
How we can help:
- Keyword Diagnosis and Implementation
- Off-Page SEO Linking
- Website Optimization
- Content Optimization
- Success Tracking and Reporting
- Paid Ads
Do I need this?
We recommend this service for:
- Businesses that are in need of new leads and clients
- Businesses that are wanting to improve their position on search engines
- Businesses that notice they are losing website traffic to their competitors
Get the Best ROI with our Proven Tactics!
You can achieve a lot of success by optimizing your organic marketing – such as strategic web design and development – without every paying for an ad. However, there are times when paying to put your name in front of the customer can come in handy. Here are a few examples:
Search Engine Marketing
Have you seen “Sponsored” above a search result on Google? This means the company is paying for it to be one of the top results you see when searching for “Best Pet Groomer Near Me”. This is a useful tool when you are trying to connect to new customers and are hoping to see more growth on top of your SEO and good website practices.
How we can help:
- Paid Ads and Marketing Services
- Ad Development
- Pay-Per-Click (PPC) Ad Services
- Implement Advertising Strategy to get the most bang for your buck
- Google Guaranteed Business Status
- Evaluate Audience and Optimize Ads to get the most Clients
- Paid Media Creation
- Ad Creation
- Campaign Evaluation and Analytics
Do I need this?
We recommend these services for:
- Businesses that have seen a plateau in new clients
- Brand new businesses that are looking to jumpstart their business
- Businesses that are looking for a quick turnaround on investment
Social Media Marketing
Companies pay to have ads appear on different social media platforms. This allows them to build name recognition and ultimately increase lead volume and sales.
How we can help:
- Paid Ads and Marketing Services
- Ad Development
- Pay-Per-Click (PPC) Ad Services
- Implement Advertising Strategy to get the most bang for your buck
- Google Guaranteed Business Status
- Evaluate Audience and Optimize Ads to get the most Clients
- Paid Media Creation
- Ad Creation
- Campaign Evaluation and Analytics
Do I need this?
We recommend these services for:
- Businesses that have seen a plateau in new clients
- Brand new businesses that are looking to jumpstart their business
- Businesses that are looking for a quick turnaround on investment
Become a Trusted Name in Your Community
Clients trust the reviews they see on Google, Facebook, Yelp, and other review platforms. If you have a few negative reviews, you are hurting your business. If you have no reviews, you are hurting your business. Reputation management is the cultivation of good reviews, responding to negative ones and establishing your company as a trusted resource.
How we can help:
- Creating a Google Business Profile
- Responding to Customers that Post Online
- Reach out to previous customers and ask them to write a review
Do I need this?
We recommend these services for:
- Businesses that do not have a Google Business Profile
- Businesses that are not currently responding to customer comments
- Businesses that are looking to improve their online reputation
Get Social!
Facebook, Twitter, Instagram, Pinterest, and TikTok are all tools you can use to get your name in front of potential customers and establish trust as an expert in what you do. It is possible to do this through creating an account and start posting, however with our proven strategies we will help you avoid the common pitfalls.
How we can help:
- Create Social Media Accounts
- Create Content
- Schedule Regular Content Uploads
- Engage with Clients
- Respond to Feedback
- Analytics
- Paid Ads
Do I need this?
We recommend these services for:
- Businesses that have clients using social media but have not created accounts of their own
- Businesses that have existing social media accounts but have not used them or believe they are not being used to their fullest potential
Let's Increase Sales through Email Marketing Efforts
Email Campaigns can be a powerful resource when trying to capture repeat business or those customers that were looking for your business but were maybe not quite convinced.
How we can help:
- Build Audience Lists
- Create Captivating Email Content
- Send Regular Email Campaigns
Do I need this?
We recommend these services for:
- Businesses that rely on repeat customers or want to start capturing repeat customers
- Businesses that see low conversion rates between leads and sales
Let us help you succeed with the Press!
It can be challenging to know what to do when interacting with the press – we are here to help!
What we can do to help:
- Write Press Releases
- Create Company Talking Points
- Host Press Conferences
- Assemble Media Packets with professional photography and video production
Do I need this?
We recommend these services for:
- Businesses that have been approached by news media to talk about the company or product
- Businesses that would like to advertise their product on local news channels
Help Consumers Recognize You!
Whether you realize it or not, you have a brand. This includes your company’s name, your logo, the colors you use, the font selected, and so much more. Creating a cohesive brand design is the first step in getting customers to recognize and engage with your company. After all, it is hard to get to know a company that looks different every time you see them.
How We Can Help:
Let us build you a Brand Guide that Includes:
- Logo Designs
- Color Palettes
- Font Selections
- Design Standards
- Voice Examples
Do I need this?
We would recommend these services for:
- New business that have not yet developed the “look” of their business
- Existing businesses that want a makeover
- For businesses that notice inconsistency across their online operations and want a standard for their employees to follow
Spread the Word About Your Services
Mailers have proven time and time again to return new clients, especially for service based businesses looking to offer their services to specific towns or neighborhoods.
How We Can Help:
- Mailer Design
- Mailer Printing
- Audience List Creation
- Mailer Delivery
Do I need this?
We would recommend these services for:
- Service-based businesses that offer seasonal services
- Businesses that want an offline presence as well
HOW WE WORK
Free Evaluation
We will ask you a few questions that will help us to better understand your current needs, challenges, and opportunities. This is as easy as filling out a form. The more information you give us about what has worked for you and what hasn't will help us help you.
Research Mode
Our team of experts will begin researching your company using the top technology to evaluate your website, current internet marketing strategies, consumer relationships and communication tactics, your competitors, and your customers - completely free of charge.
Free Marketing Plan
Our team will provide you with a Digital Marketing Plan tailored to your specific needs to help you reach your goals and give your business the competitive edge you have been looking for. This includes specific steps and recommendations you can take on your own.
Customization
We take the time to meet with you discuss what has worked, what hasn't worked, what your budget is and what your goals are. We have recommendations that have been proven to work, but we want to work with you because you are the expert on your business.
Request your Free Evaluation and Custom-Built Marketing Plan
At this point, we hope we have proven to you there is no risk in just reaching out. We want to see you succeed and reach that next level. We are excited to meet you and hear your dream, allow our compassionate, confidential, and knowledgeable team build a digital marketing plan for you today.
Let’s Build those Dreams Together.
WHAT HAPPENS NEXT?
AS OUR CLIENT, YOU CAN EXPECT…
On-Demand Assistance
You are partnered with a member of our team and given their email and phone number. Have a question? Need an update? They will respond to you quicker than you can say "help"!
Customized Marketing
This is not a "Once-Size-Fits-All" company. You are unique. The things that make you unique are the reasons your customers trust you.
Analysis + Action
Every day we analyze what we are doing for you and ask ourselves "is this the best we can do?" Then, if we can do better, we do.
A Partner
The only people more passionate about your business than we are, is you. We want to see you grow. We want to see your dream succeed.
Regular Communication
In addition to monthly updates, you will receive updates when we notice significant trends in your online presence or industry.
On-Demand Assistance
You are partnered with a member of our team and given their email and phone number. Have a question? Need an update? They will respond to you quicker than you can say "help"!
Request your Free Marketing Plan!
Our Services:
Click on the icons below to find out more:
Custom Digital Marketing Services to Show Off Your Amazing Business
Your business is Unique. Your Marketing plan needs to fit your business.
- Custom Plans to Meet Your Needs and Budget
- Evidence based recommendations based on thorough research
- We offer a variety of services, providing a comprehensive marketing strategy
We are a full-service agency offering everything you need to grow your business. This list is just some of the things we do – but we really want to show-off so reach out so we can build you a custom plan that will really knock your socks off.
